Be sure to reserve a spot for my wonderful panel that I will be moderating at Photo Plus Expo later this month!
Session FA4 – Presenting Your Work to Multiple Markets: They Say That “One Size Fits All” – Or Does It?
Friday, October 25, 2013, 8:45am – 11:45am
Darrick Harris – Freelance Photo Editor @ People Magazine
Megan Re – Director of Photography @ The Food Network
Kaia Hemming – Integrated Art Producer @ McCann Worldgroup
These days it’s quite common for photographers to be promoting to and working in multiple markets in order to maximize their exposure and their earning potential. And since you’re working hard on expanding your brand and income, is there a right or a wrong way to approach each different market, or can your ‘brand’ simply speak for itself?
Continuing on from the successes of her previous panels, Louisa invites you to hear all of the must-have and key tips when it comes to managing multiple markets, websites, and creating appropriate marketing plans. Whether you’re a commercial photographer looking to cross over into fine art, or an editorial photographer who wants to shoot weddings, or whatever areas you’re looking to expand into, this discussion is for everybody!